The business of belief how the world's best marketers, designers, salespeople, coaches, fundraisers, educators, entrepreneurs and other leaders get us to believe

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  • Author: Asacker, Tom.
    Contributor:

    Recorded Books, Inc.

    Summary:

    Tom Asacker, author of Sandbox Wisdom and A Clear Eye for Branding, pulls back the curtain on the workings of the mind and reveals the hidden logic to motivating behavior, both in ourselves and in others. Whether you are launching a new brand or marketing campaign, selling products and services, coaching individuals or leading a team, this audiobook will shatter your assumptions about leadership and the art of influence, and give you the invaluable insights required to understand and move others.

    Language(s): English
    ISBN:

    9781490638768

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Details

DC Contributor

Recorded Books, Inc.

Abstract

Tom Asacker, author of Sandbox Wisdom and A Clear Eye for Branding, pulls back the curtain on the workings of the mind and reveals the hidden logic to motivating behavior, both in ourselves and in others. Whether you are launching a new brand or marketing campaign, selling products and services, coaching individuals or leading a team, this audiobook will shatter your assumptions about leadership and the art of influence, and give you the invaluable insights required to understand and move others.

Genre
Business and economics
Not specified

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